Privacy Policy

Last updated: 2026. This policy covers Fence Works's website and the one estimate form on it.

What we collect

The form on this site asks for four things and nothing else: your name (optional), your phone number, the property address, and a description of the fence you want. It does not ask for an email address and we do not collect one. We also record that you ticked the box agreeing to receive text messages, and when. If your address matches a lot in county parcel records, we store the fence length we measured from that lot, in feet, alongside your enquiry. This site sets no cookies of its own. If you arrived from one of our ads, the campaign name in that link is recorded with your enquiry so we know which ad you came from. We also load Google's advertising tag so Google can count those visits and form submissions against the ads we paid for; that tag may set its own cookies. See “Third-party services” below.

How we use it

We use your phone number and what you told us to follow up about your fence — by text message and by phone. Those are the only two ways we can reach you, because the form collects no email address. Ticking the consent box is what allows us to text you; reply STOP to any message and the texts stop. Your details are kept in our own enquiry system so we can quote the job and book the free on-site measurement. We never sell or rent your information to anyone.

Third-party services

Finding your address. The address text you type is sent to an address-lookup service to turn it into a map location: the United States Census Bureau geocoder, Google's Geocoding API, or OpenStreetMap's Nominatim, depending on how this site is configured and which one can place the address. The page does not name the service that answered; the one case where you can tell is OpenStreetMap, whose credit (data © OpenStreetMap contributors, ODbL) appears under the satellite preview when its data was used, because that licence requires it.

Finding your lot. That address text and the coordinates it resolved to are sent to Florida's public cadastral parcel service (Florida Dept. of Revenue parcel data, published through the Florida Geospatial Open Data Portal) to look up the outline of the lot. The satellite imagery under the outline is served by Esri. A parcel boundary is a public record and is not a survey.

Reading your description. What you write in “What do you want fenced?” is sent verbatim to OpenRouter (openrouter.ai), which passes it to a language model that summarises it and lists the questions we still need to ask you. Only that description text is sent — your name, phone number and address are not sent with it, and neither is any price. The model's answer is stored with your enquiry so whoever calls you has read it. If you would rather no model saw your words, keep the description short and tell us the details on the phone.

Measuring ads. Every page loads Google's advertising tag (gtag.js, from googletagmanager.com) for the Google Ads account that runs Fence Works's search ads. When you submit the estimate form and we actually store the enquiry, the page tells that tag a conversion happened. The tag does not receive your name or phone number from this form. It can see the page URL, that a submission succeeded, and advertising click identifiers already on the request (for example gclid).

None of the services above receives your name or your phone number. Those reach our own enquiry system and nowhere else.

Your choices

Reply STOP to any text message to stop the texts. You can ask us to delete everything we hold about you at any time by calling (866) 781-7267.